I’m an outcome-focused designer
& big-picture thinker with
user research superpowers.
For over 10 years, I’ve taken ideas from concept to completion for Fortune 500, startup, and SaaS companies in healthcare, finance, hospitality, broadcast media, and automotive.
Currently based in the NYC Metro Area.
Case Studies
UX Design Lead
Finding the right car, at the right place, at the right price.
Launching a foundational search and filter feature to increase user acquisition.
CarEdge (formerly YAA)
Consumer Automotive
Responsive Web App + API Integration


Design Co-founder
Applying the power of human connection to personal finance.
Pivoting an early-stage product from a solo-use app to a MVP coaching platform.
Clasp
Consumer Personal Finance
iOS App + Web App + API Integration
Director of User Experience
Helping doctors focus on practicing medicine, not marketing.
Redesigning and re-platforming 100+ physician web sites to reduce launch time and streamline maintenance.
Privia Health
Population Health
Responsive Web Site + Managed Wordpress

UX Research

Startup
Launching zero-to-one user research.
Establishing a research practice from scratch within a fast-moving Agile environment.
HelloWallet (acquired by Morningstar)
Fintech SaaS

Mental Model
Understanding the pet adoption journey.
Creating a mental model detailing how people find, adopt, and bring home a rescue pet.
Petfinder (Discovery Networks)
Digital Media